Heineken Sting Quartet – Fabulous

Here’s a great way to get exposure in today’s over advertised world. Create your own event, shoot your own documentary, get the attention of some large News TV Networks, and you’ve done a fantastic job.

On the night of the October 21st the Real Madrid played Champions League match against AC Milan. Heineken convinced several university professors, girlfriends, and several bosses to convince their students, boyfriends and employees to go to a concert on that night. All of them couldnt say no and had to go to the classical concert.

Well worth a watch if you have 5 minutes.

Direct link to YouTube

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